As social media continues to rise in importance to companies, students will need to stay abreast of changes with popular social networking sites to constantly appeal to users and engage audiences across the board. They should be able to use these applications for composition and layout in creating various print and digital touchpoints. No matter what the market conditions, to be competitive job candidates, students must possess relevant technical skills and developed creative and strategic competencies.Īt a minimum, technical proficiency in industry-standard software applications like Adobe InDesign, Illustrator, Photoshop, and Acrobat are expected for new graduates. Students can become tomorrow's fulfilled and accomplished professionals, with a better understanding of the workforce that they are entering into. Graphic designers are expected to face strong competition for available positions." Despite this statistic, a degree in Graphic Design can kick off a creative career with many exciting professional roles available. Bureau of Labor Statistics (2020), "Employment of graphic designers is projected to decline 4 percent from 2019 to 2029. When predicting post-graduation employability for graphic design students, I'm obligated to recognize that there is an over-saturation of entry-level designers in the applicant pool. Program Coordinator and Assistant Professor of Graphic Design, Texas A&M UniversityĪs faculty teaching graphic design, keeping up with the ever-evolving shifts in technology, and forecasting occupational trends in professional practice can be overwhelming.
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